A driver has been arrested on suspicion of drink-driving following a serious collision on the A69 at Brampton in the early hours of this morning (Monday).

The collision occurred at around 3.45am – less than four hours after the start of a national road safety campaign.

The collision involved a red Vauxhall Grandland and a grey Vauxhall Insignia.

The driver of the Grandland has been taken to hospital with serious injuries, not believed to be life-threatening.

The driver of the Vauxhall Insignia was arrested on suspicion of drink-driving after failing a roadside breath test. He has also been taken to hospital to be checked over.

The road was closed following the collision but had reopened by 6.45am.

A spokesperson for Cumbria Police said: "Anyone who witnessed the collision, or the moments leading up to it, but is yet to contact police is urged to do so.

"You can report online quoting incident number 17 of September 23. You can also phone on 101."

The collision occurred on the same day a national Fatal Four campaign was launched.

Speeding, using a mobile phone at the wheel, not wearing a seatbelt and driving under the influence of drink and/or drugs make up the Fatal Four. 

Inspector Jack Stabler of Cumbria Constabulary’s Roads Policing Unit said: “Our officers – including those in our dedicated Roads Policing Unit - are on the roads every day working to make travel in Cumbria as safe as possible for all.

“However, drivers need to also take responsibility for their own actions.

“It is inexcusable to get behind the wheel whilst intoxicated through drink or drugs or reach for your phone whilst driving. These actions, alongside speeding and not wearing a seatbelt often play a significant part in the serious and fatal road traffic collisions which our officers attend so often.”